CHICAGO, Today: US agency VSA Partners* is launching a new integrated global campaign for Mānuka Health New Zealand. The campaign aims to raise the awareness for the many natural benefits of Manuka Health’s “rare Mānuka honey line”.
Kia Ora, Australia
SYDNEY, Today: Three entries with strong New Zealand connections have made the shortlist at Australia’s Mumbrella CommsCon Awards.
Socialites signs social media pro
AUCKLAND, Today: ASB’s former head of social media and corporate content, Simone McCallum, has joined social media agency Socialites Group as group account director.
Rising to the challenge
MELBOURNE, Monday: A weird interpretive bubble-dance greeted Kiwis arriving in Victoria at the opening of the Transtasman bubble, setting off a spark of scorn – even from the Aussies. This may be worth a look (a very quick look).
Universal Language
AUCKLAND, Today: Universal TV – a channel dedicated to crime & drama procedurals – will launch in NZ in 10 days (on Friday 30th) on Sky with a slate of crime & drama procedurals from the Universal TV catalogue.
David Owen exits TVNZ, joins oOh!
AUCKLAND, Monday: oOh!media New Zealand has appointed David Owen as research & insights director. Owen hails from TVNZ where he was the senior research & insights manager.
You’re Due South
CHRISTCHURCH, Today: Strategy Creative has launched You’re Due South campaign, which aims to inspire Kiwis to visit Southland.
Run takes on the flu
AUCKLAND, Today: Māori-owned, independent creative agency Run has launched the national influenza immunisation campaign, running over the next eight weeks across TV, digital, social, print and press.
Out of home on fire
AUCKLAND, Friday: The Out of Home Media Association Aotearoa has reported its strongest quarterly revenue performance since Q1 2020, confirming the sector’s continued recovery post-Covid-19.
Sticking together
WELLINGTON, Friday: The new Huddle Insurance campaign (written & directed by The Glue Society NZ) and starring local comedy talent, is now up and running in Australia.
