Category Archive

Recognising the “epic advantage of collaboration” across their specialist skills and services, four Taupō businesses – The Business Studio, Good Graphic Design, Resonate Marketing and MediaSolve – came together as a single agency at a brand relaunch at the Millennium Hotel Taupō last week.

The deadline is closing in for the 2017 London International Awards, to be held this year in Las Vegas from Wednesday 4 October to Saturday 7th. The entry deadline is Monday.

Auckland patent attorneys James & Wells – affectionately known in the NZ food & beverage business as JAWS – have enlisted Barnes Catmur & Friends Dentsu to create a print campaign to spread the word on the work their clients and partners carry out behind the scenes.

The beginnings of a revolt have emerged against the (unavoidably) sexist nature of an image circulated widely around the media by new Auckland agency Socialites – a pic of the agency’s action team of four eye-catching blondes plus their client (also a blonde).

Saatchi & Saatchi has appointed Amanda Chambers to the new role of head of digital and content at the agency in Auckland.

Programmatic Marketing? The Marketing Association will attempt to address that question – and all it entails – at a full-day course to be held in Auckland in September.

A new promotional marketing agency has emerged in Auckland after Crippz Promotions & Trendee Promotions – which have been in business for 30 years – bought NZ online custom-made/NZ-designed apparel company Mr Vintage, to rebrand as Boost Promotions.

Auckland social media agency Socialites has won the Bayer NZ Consumer Health account in a three way pitch against data-crunchers Krunch Auckland and JWT NZ.