Five brands – Amazon, Lego, PayPal, MINI, Moët & Chandon and Lenovo – have entered Interbrand’s 16th annual Best Global Brands top 100 for the first time.
Republik’s Fuji Xerox work takes Gold in Boston
Republik Auckland’s award-winning Fuji Xerox Haus of Versant campaign has added a Gold ECHO to its growing haul. The campaign was recognised as one of the top Business-to-Business campaigns globally, and was one of three campaigns shortlisted for the Diamond ECHO for International Best in Show.
Top radio websites (the dinkum oil)
Yesterday’s top 10 radio station websites story contained serious flaws. So we need to run a corrected version today. Read on: NZME & MediaWorks effectively shared the honours in Nielsen’s latest measurement of radio station website traffic – with NZME taking four of the top 10 spots and MediaWorks five. (No 1 is Radio NZ National).
Students slam-dunk newspaper comp
MDS AdSchool students have dominated the News Works NZ Student Newspaper Campaign of the Year, taking out the winner and runner-up place and all three topical places.
Colenso & 8com launch biggest Tip Top campaign
Beautiful, seductive European models biting into ice cream on a red carpet outside an expensive hotel in the Riviera aren’t anywhere to be seen in Tip Top’s latest launch for Top Notch premium ice cream.
Tributes pour in for Waldo
Veteran adman – perhaps the most admired one of his generation – David (Dave/Devo/Waldo) Walden died in Auckland on Saturday, aged 66 after a short (but vigorous) fight against an aggressive form of cancer.
Toe to toe – the radio nets slug it out
Nationally, MediaWorks’ The Edge is the most listened-to network (in All People/cumes), closely followed by NZME’s NewstalkZB.
NZME & MediaWorks dominate radio website traffic (Updated)
NZME & MediaWorks share the glory in radio station website traffic – NZME taking 4 of the top 10 spots and MediaWorks 5 (No 1 is Radio NZ National).
Oceania Healthcare says it was ‘her idea’
Oceania Healthcare, with a little loving assistance from Rainger & Rolfe and Film Construction, has just released its first television commercial as they look to reinforce their core brand positioning platform around care.