Sue McCarty, the redoubtable former ceo of the Marketing Association, has joined Australasian content marketing provider Castleford as NZ/Australia general manager. She is seen here yesterday (with business development manager Hamid Mashali) manning the company stand at ad:tech Auckland.

From February, Sky TV will offer – and pay for the infrastructure – to caption some of its programmes on Prime, with a focus on NZ on Air-funded and primetime content.

Apart from two golds for Japan, all winners announced so far at the Epica Awards in Paris – which bills itself as a global creative show – have come from Europe, Russia and Turkey. Nothing for NZ, Australia, the rest of Asia, and Latin America.

Closing the gap between the digital and physical world is the objective for Kiwi tech company TapMe Media which is starting to roll out its marketing and activation communication platform.

justONE has created a new online game for Winstone Wallboards, targeted specifically at Kiwi builders.

Auckland-based design company Alt Group has picked up seven accolades at the annual Australian Graphic Design Awards in Sydney over the weekend.

Distinguished American adman Pat Fallon – a man who came from poor beginnings to become a pioneer of creative advertising – died suddenly in the US at the weekend, aged 70. The cause of his death was a stroke.

Coca-Cola is today celebrating the 100th birthday of the iconic Contour bottle, a design that has cemented itself as a global pop culture icon and loved by millions around the world.