Parnell strategic & creative marketing comms agency The Business has worked alongside Hansells Food Group to develop a new brand – Vitafresh fruit drink, which is made for specifically for kids.
Arrivals & Departures: New signing for Champions of Radio
Jennifer Came has joined TRB this month as an account director following a role as agency account manager at Val Morgan Cinema.
Insight wins again in London
Auckland healthcare ad agency Insight last night won two Bronzes at the global IPA Best of Health Awards in London. No other NZ agencies featured. Insight also did well at these awards last year.
End of an era? Fish and NZ On Air shoot K Rd snapshots
A collective of Auckland directors and creatives have got together to create their own filmic memories of K Rd for NZ On Air presents K Rd Stories, a collection of 10 short web films about Auckland’s iconic uptown street.
Beat’s Eat My Lunch campaign wins at Sustainability Awards
Beat Freemans Bay client Eat My Lunch – an Effie 2015 finalist – won the Communication gold at the 2015 NZI Sustainable Business Network Awards, held Tuesday at Shed 10 on the waterfront.
Even Iran outscored NZ in Paris
All the Epica 2015 results are now in, and they confirm our earlier report that NZ entries were making little impact at the Europe-based global awards show, judged by votes from global marketing journalists, including M+AD ed David Gapes.
M+AD holiday dates
M+AD goes into holiday mode in just three weeks. We’re taking a break from Wednesday 16 December (our last email issue for the year) and will return on Monday 11 January.
Method brings back Xmas gift exchange
Ponsonby creative digital shop Method Studios is bringing back its Secret Santa Service which assists agencies and clients distribute their Christmas gifts (oops, sorry Dame Susan … Happy Holidays gifts).
NZME launches WatchMe – plus Vision division
NZME is reporting a strong year in video content growth, launching more than 12,000 videos in 2015 which by the end of the year will have been viewed over 42 million times. Off the back of this increase NZME has invested in facilities and capabilities to generate custom content for clients across all platforms.
Panellists fly in for Roxy event
Auckland-based digital media exponent Exponential – an outpost of the global Exponential empire – is kicking off the party season tomorrow evening (Thursday) at Roxy Bar & Lounge in the CBD, with their APAC team flying in to join local colleagues, clients and media friends and partners for an opportunity to Engage in the Conversation with Exponential.
