Ogilvy NZ’s shopper marketing & digital activation agency Geometry Global NZ and its client Kellogg’s have packed a virtual reality experience into a limited edition Nutri-Grain 500g box.
Gossip star launches celebrity site with MediaWorks
MediaWorks and celebrity journalist Rachel Glucina have formed a joint venture to launch “New Zealand’s hottest entertainment and celebrity news website”.
Two Kiwi campaigns made Gunn’s hot list
Two pieces of NZ work feature prominently in the latest Bullets From Gunn – a collection of 35 new mini-case histories that UK’s The Gunn Report says provide more evidence that creatively awarded work is also highly successful in the marketplace.
Sydney’s Branded Content awards focus on ‘brave’ Kiwis
Content makers and entertainers get their chance to shine at the fourth BEfest Awards, being held in Sydney on Friday 5 November.
Saatchi unveils new Defence Force campaign
The New Zealand Defence Force launches a new recruitment campaign this week, aimed at attracting clever, agile New Zealanders to a career with the Navy, Army and Air Force to fill skill gaps and identify future leaders.
StockGiant.net launches video resource for content producers
nzstockfootage.co.nz has revealed details of its new, internationally focused video stock footage site StockGiant.net. The launch was backed with experience gained locally, says StockGiant managing director Graham Elliott.
Choice Hotels rebrand with NZ in sights
Choice Hotels Asia-Pac has announced a new direction and positioning of the Choice Hotels brand in the market – including a name change from the previous brand Choice Hotels Australasia. The new name better reflects the company’s activities on both sides of the Tasman.
iHeartRadio signs NBR
iHeartRadio New Zealand has partnered with the National Business Review to add NBR Radio to its platform, aiming to continue to grow the depth of its content offering across all genres.
National Geographic deep-water lensman visits NZ
National Geographic adventurer Brian Skerry has spent over 10,000 hours under water, using his camera to tell the story of some of the ocean’s most elusive inhabitants. The US-based extreme photographer is coming to New Zealand in October as part of the National Geographic Live series, to share his adventures and offer a unique portrait of creatures from the deep.
Cleanout at the top
Three brand-new ads have surged straight to the top this month – on debut! Lotto’s dramatic new spot Imagine has really moved the audiences, who have sent it directly to No 1.
