APN Outdoor has launched a four-week long campaign – aimed at agencies and their clients – to promote its premium network of large format roadside billboards.
Colenso BBDO’s shortlisted work for its Burger King NZ campaign, Motel Burger King, was the only NZ entry to take home a prize from the 4th annual global Facebook & Instagram Awards, held yesterday in California.
New trio of top talent at .99 & justONE: Creative retail agency specialists .99 and direct hotshots justONE, have strengthened their strategic and client-service offering, with the appointment of three senior industry heavyweights – Angela Legge, Amy Dufty and Pippa O’Regan.
Fairfax Media executive editor Sinead Boucher says stuff.co.nz has reached a unique audience of 1,849,000*, a new record that sees the popular news & information site overtake Trade Me for the first time. “This increases Stuff’s audience lead over rival news sites nzherald.co.nz and Yahoo,” she said.
Colenso BBDO has announced its intention to harness the power of drinking beer to save the world. In a New Zealand first, the agency and its client DB Export are attempting to make the country’s first ever commercially viable biofuel from the by-products of brewing beer.
The Magazine Publishers Association is inviting agencies and their clients to the 2015 Magazine Conference Embracing Disruption, a one-day event for “anybody interested in the challenges and opportunities shaking up the media world today”.
APN Outdoor NZ says it is keeping “an interested eye” on Australia’s Outdoor Media Association plans to introduce an automated transaction platform (ATP) next year.
Colenso lures creative heavyweight back to NZ: Colenso BBDO has attracted creative Dave Brady back to New Zealand as a creative director after a four-year stint in Australia where he was head of art at Whybin/TBWA.