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FIHP returns for 2016

Editor January 22, 2016News Make a Comment

APN Outdoor has announced the return of its popular Friends in High Places Summer Party. The 2016 event will held on Thursday 11 February at premier summer venue Mantells on the Water at Westhaven Marina

Refresh brings The Edge media under one brand

Editor January 22, 2016News Make a Comment

Leading NZ cross-platform entertainment brand The Edge has just hit refresh with its biggest rebrand in 20 years.

Arrivals & Departures: ‘Deep marketing solutions’ for IBM

Editor January 22, 2016A+D, News Make a Comment

IBM has appointed Sydney-based Amanda Johnston-Pell as chief marketing officer for IBM Australia & New Zealand. She will report to IBM’s Sydney-based managing director Kerry Purcell (a Kiwi), and she will also take a seat on the IBM Australia & New Zealand board.

Bauer pulls failing title – Netlink goes with it

Editor January 21, 2016News Make a Comment

After weeks of denial, Bauer Media has finally confirmed the closure of Cleo, following an earlier announcement out of Sydney that the title would close in Australia. Bauer also announced that it is moving all magazine distribution from Netlink to Gordon & Gotch.

Arrivals & Departures: DDB keeps the bots at bay

Editor January 21, 2016A+D, News Make a Comment

DDB has appointed two more creative directors to join the team. Mike Felix and Brett Colliver both worked at DDB early in their careers before individually moving overseas to travel and work at other top agencies.

MediaWorks launches its integrated news hub

Editor January 21, 2016News Make a Comment

MediaWorks’ multi-platform TV, radio and digital news service Newshub will launch on Monday 1 February.

Clear conscience marketing to the socially conscious consumer

Editor January 21, 2016TVCs, News Make a Comment

In response to the growing trend of consumers becoming more socially-conscious, BrandWorld has launched an engaging new storytelling platform that “speaks to the heart of every New Zealander”.

Coke launches global campaign

Editor January 21, 2016TVCs, News Make a Comment

Coca-Cola has unveiled its new One Brand global marketing strategy that brings all Coca-Cola trademark brands – Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life – under one roof.

Arrivals & Departures: MediaWorks remakes its executive team

Editor January 21, 2016A+D, News Make a Comment

MediaWorks has appointed Mark David as chief commercial officer. “The CCO role is a key part of our executive team reflecting a broad commercial remit and a focus on customer outcomes,” said MediaWorks ceo Mark Weldon.

Workplace safety in focus

Editor January 20, 2016News Make a Comment

The NZ Advertising Producers Group is to host an information evening in association with CAANZ, ANZA, the Technicians Guild, Screensafe & Film Auckland to provide information to about safety compliance.

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