Fresh from last week’s One Show Gold Pencil win in London, Colenso’s Mars K9FM campaign has added a scarce-as-hen’s-teeth D&AD Black Pencil – one of only five awarded – in New York overnight.
Refreshed Mag Awards call for entries
The Magazine Publishers Association has issued its call for entries for the 2015 Magazine Media Awards. “The updated name – Magazine Media Awards – and the 44 award categories reflect the ever-evolving role of magazines and the diversity of magazine media offerings,” says MPA executive director Pip Elliott.
Home truths communicated with empathy, compassion
Christchurch City Council communications team members Anne-Marie Robinson and Linda Bennett have overnight been awarded the top honour for their entry ‘Home truths – communicating the risk of landslides to Port Hills residents’ at the annual PRINZ Awards.
Three Kiwi teams make Future Lions shortlist
Two Media Design School AdSchool teams – Tom Anderson/Ru Haworth and Sylvia Humphries/Jake O’Driscoll – plus a team from the advertising paper that AdSchool introduced into its Bachelor of Media Design (Nick Van Beyere/Gabrielle Love) have made the shortlist for the Future Lions in the UK.
bcg2 & Lassoo look beyond the Brynderwyns
bcg2 and Lassoo Media & PR have collaborated to win a pitch for creative and media services promoting Whangarei as a short break destination. Several unnamed agencies participated in the pitch for a campaign to encourage Aucklanders to discover the many short break options just beyond the Brynderwyns.
Colenso team aces the Grande ORCA
Colenso BBDO took out The Radio Bureau’s 2015 Grande ORCA for Pedigree K9FM in Auckland last night. This was the second big win for this campaign – which last week won a Gold Pencil at The One Show Awards in New York.
The best marketing campaign – ever?
Fugees star Pras Michel engineered an astonishing marketing campaign to get Haitian cross-dressing music legend Michel Martelly – aka Sweet Micky – elected as president of the world’s first (and poorest) black republic in 2011.
Arrivals & Departures
Film Construction taps Oktobor guru: Film Construction Group continues its evolution towards transmedia production, appointing Patrick McAteer as ceo.
Student campaign woos offshore families
A new campaign by international education agency Education New Zealand aims to grow awareness of New Zealand as a study destination through a competition to invite a friend here for a study adventure. The campaign was produced in partnership with Touchcast, Clemenger BBDO and OMD.
