OOH sees ‘vibrant’ start to 2015

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The Outdoor Media Association of NZ reports another period of strong growth for the sector with the release of Q1 2015 revenue figures today. Gross media revenue for the industry increased by 9% over the same period in 2014, reaching $17.2 million for the quarter.

Expat adman wants young readers’ funnybone

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Kiwi creative Carl van Wijk – a senior art director who is ex Saatchi Auckland and Y&R Auckland and currently CD at Rage Inc Tokyo – has produced a colourful book for two to six year-olds that celebrates NZ bird life in a way that aims to tickle the littlies’ funnybone.

O&M fires up for big new product launch

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Ogilvy & Mather Auckland is developing a multimillion-dollar campaign for Coca-Cola South Pacific’s much-touted new product, Coca-Cola Life – the new diabetic-friendly product that was developed by Coca-Cola in Argentina and Chile – which is now being released on the market in NZ. 

Herald ed-in-chief to step down

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Tim Murphy, Editor-in-Chief of the NZ Herald, has decided to step down after a stellar 30 year career with the company. Murphy has been Editor-in-Chief for the past three years and Editor for 10 years before that.