New York, 13 February – The Cresta Awards, which honour creative excellence in international advertising & marketing communications (since 1993), has issued the call for entries in its 25th worldwide competition. Read More

A new Sucaryl campaign developed by AUT Adschool students, working with Wilson Foods, The Business marketing agency, and QMS Media, have created a new OOH campaign to relaunch low calorie sweetener, Sucaryl. Read More

Advertising Club of New York president Gina Grillo and 2017 International Andy Awards chair Pete Favat have joined the rising global chorus of ad people backing the Cannes Lions drive to get... Read More

By Bill Binch, ANZ MD at Sydney-based global marketing software provider Marketo: In a busy, bustling online world full of texts, snaps, pings and chats, marketers and ad agencies need to be... Read More

The Outdoor Media Association of NZ (OMANZ) reports that OOH investment in New Zealand climbed beyond 100 million dollars for the first time in 2016. Read More

At midnight last night, TV3’s transformation into Three went live. “With a new brand and new look it’s unlike anything we’ve done before,” says MediaWorks corporate comms manager Will Seal. Read More

Six months after launching a New Zealand office, independent Australian PR agency Thrive has acquired Auckland-based PR agency, East Agency, and East Agency NZ founder/director Lucinda Kennedy, who consulted to Thrive during its... Read More