AUCKLAND, Today: Six new faces are joining Chemistry as the Auckland independent builds up its client service team, responding to growing demand for more connected brand, digital and social expertise. Read More
AUCKLAND, Today: Nine years after joining VML, Dr Adam Kennedy is stepping into the top job, becoming CEO of Australia and New Zealand from January 2027. Kennedy takes over from Paul Bradbury,... Read More
Colenso BBDO has six finalists through at AdFest, which is now under way in Pattaya, Thailand. Clemenger/Proximity Wellington had one finalist spot. Read More
Sugar&Partners have created a poster campaign for an anti-bacterial toothbrush – designed specifically to combat the fecal matter that gets deposited while on toothbrushes in bathrooms with toilets. Read More
After a comprehensive agency review and pitch process, bcg2 has been appointed as the Animates creative agency encompassing their retail and professional services portfolio. The incumbent was Y&R. Read More
A senior executive at a major adblocking company says the technology has developed as a ‘blunt instrument’ and said he does not expect the saturation levels of the technology to go much... Read More
M+AD unearthed a can of worms when we followed up a reader’s comment that we’d got yesterday’s photo of Scott Kelly wrong. It turns out that there are no fewer than four... Read More
New research conducted by Colmar Brunton on behalf of News Works reveals that 50% of people over 45 years old say they plan to travel around NZ or overseas in the next... Read More
Marketers are wasting money on useless social media campaigns because they believe Facebook, Instagam and Twitter are a “cooler” way to advertise than traditional, more effective media such as print or TV,... Read More
Following the heartstring-tugging tale of Peter & the Rabbit in the 2015 BP brand campaign, Ogilvy has created the next iteration of My BP Story, which continues to put everyday people at... Read More