AUCKLAND, Today: Algorithms increasingly shape what people see, learn and buy. Now Thompson Spencer, Tracksuit and Google are putting that influence under the microscope at an Auckland marketing event. The Golden Thread:... Read More
AUCKLAND, Today: Three senior moves are giving Undertow Media’s leadership team a fresh shape, with Ash McEnaney promoted, Renai Hagstrom stepping up and lifestyle and beauty specialist Jess Carew joining the independent... Read More
Bauer Media has launched WomensWeekly.co.nz, a new online brand bringing together content from the people behind some of New Zealand’s most popular and influential magazines. The new site draws on content not... Read More
The Australasian Writers and Art Directors Association (AWARD) will increase its presence at Sydney’s annual Semi Permanent festival of creativity and design from May 2016, in a collaboration that will introduce an... Read More
The share offer from Snakk Media Limited (SNK) successfully raised $2.2 million, including $0.7 million of oversubscriptions – meaning Snakk will today proceed with its listing on the NZ Stock Exchange’s NXT... Read More
Social talent, branded content, web TV and indie video will collide at the inaugural NZ Web Fest (held in conjunction with over 40 Web Fests around the world) to be held at... Read More
NZME presented the third PwC Herald Talks event at Sky City this morning with some of the country’s top global business minds and business community connecting. Read More
Sports drink brand Powerade – along with its agency partners Ikon, Ogilvy, Spur, and Activation – has announced the return of its Powerade Challenge – running from now through to December. In... Read More
Cassette tapes. Catalogues. Floppy disks. Fax machines. The list of things rendered obsolete by the digital age grows longer every year. But here's one practice it can't seem to kill off fast... Read More
Parnell-based creative agency Rainger & Rolfe have crafted a digitally driven, brand positioning and activation campaign designed to communicate Craigs Investment Partners commitment to personalisation. Read More