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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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Singapore Airlines & Motion Sickness puts Kiwis up for express delivery around the world
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LUMO goes seriously large with Great Southern Lights
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AUCKLAND, Today: Advertisers across APAC and EMEA will soon have an easier way to measure whether their campaigns are shifting brand perceptions, thanks to a new partnership between On Device and Index... Read More
AUCKLAND, Today: Algorithms increasingly shape what people see, learn and buy. Now Thompson Spencer, Tracksuit and Google are putting that influence under the microscope at an Auckland marketing event. The Golden Thread:... Read More
Latest Articles
After a gruelling schedule of 10 briefs in 12 weeks, AWARD School NZ 2015 winds up at a function in Auckland tomorrow night (Wednesday 4 November). Read More
Auckland’s two creative advertising schools are this month taking a different approach to their end-of-year shows of their students’ best work. Read More
After three months in the Top 10, Fish’s Kiwibank Independance has made it to No 1 – quite an achievement in a market saturated in creative excellence. Read More
Adshel is asking marketers and their agencies to join them in reconsidering audience stereotypes and think differently when targeting today’s consumer. Read More
TVNZ is adding its weight to those who advise advertisers to ignore the older demographics at their peril – and the broadcaster emphatically is not referring to life insurance and funeral ads. Read More
Former Bullet PR account director Tony Mangan has returned to New Zealand to take up the role of managing partner at Hubbub, a content marketing agency launched in Auckland this week by... Read More
ColensoBBDO to be entertained this week by Robbie Williams in support of BOTAB charity The New Zealand Music Foundation. Read More
The Clemenger Group NZ has unveiled an initiative for a greater focus on its data/direct/loyalty capabilities and resources – as a result, justONE will become the transtasman lead on loyalty programs across... Read More
