AUCKLAND, Today: Love Food Hate Waste NZ, a nationwide project aiming to encourage householders to reduce the amount of food they waste yearly, has appointed Narrative Campaigns to develop its strategic marketing and communications initiatives.
Reel Factory cracks 10 years in the business
AUCKLAND, Today: “I can’t believe you guys are still around,” quipped a 1st AC the other day when he turned up at Reel Factory’s Orbit Drive studio for a commercial shoot.
Words that win: Learn how to write the perfect entry for this year Pressie Awards

AUCKLAND, Today: The Comms Council advises that entries are now open for the 2023 Pressie Awards, celebrating excellence in PR, Experiential, and Social campaigns from the past year in Aotearoa New Zealand.
The Rolling Stones hijack London newspaper to promo new album
LONDON, Tuesday: The Rolling Stones are staying tight-lipped over plans to market their 31st studio album, Hackney Diamonds, due out in October. A cryptic print ad has already appeared in London newspaper The Hackney Gazette – but the media agency & creative forces behind the work have yet to be identified.
Stuff promotions strengthen agency markets team
AUCKLAND, Monday: Stuff has promoted NZ-based Laressa Marinovich to director of agency markets across New Zealand and Australia – a strategic leadership role within its commercial team.
JCDecaux appoints Phil Eastwood as new NZ GM
AUCKLAND, Today: JCDecaux has announced the appointment of leading industry veteran Phil Eastwood as its new general manager New Zealand.
Effies 2023 rolls out

AUCKLAND Monday: The First Five Rungs has announced the FFR shadow judges for the 2023 Effie Awards in Association with TVNZ. Shadow judging is the first stage of The Comms Council selection programme.
Special & Colenso win 2 x Grand Prix apiece
BUSAN, KOREA, Friday: New Zealand won four Grand Prix at MAD Stars 2023 – with Special taking out the Media Stars Grand Prix and the Entertainment Video Stars Grand Prix for Partners Life The Last Performance, while Colenso BBDO won the Direct Stars Grand Prix and the Radio & Audio Stars Grand Prix for Skinny Phone It In.
Mars Petcare launches All It Takes Is A Shake for Temptations via Farrimond
AUCKLAND, Today: Parnell shop Farrimond has launched a new campaign for Mars Petcare brand Temptations. Mars Petcare brand manager Claudia Hatherill describes it as “an engaging work that focuses on the irresistible noise of a Temptations pack shake”.
Comms Council launches the Advertising Careers Engine to attract new talent to the industry

AUCKLAND, Today: The Comms Council has launched ACE, the Advertising Careers Engine, a platform designed to raise awareness and consideration of the advertising industry as a career option.