BEIJING, Sunday: Brands are starting to launch their own branded virtual idols, giving them a level of creative control impossible with flesh-and-blood key opinion leaders, according to post by Mumbrella AU acting deputy editor Emma Shepherd.
You’re invited: Business & Marketing through Economic Uncertainty
CHRISTCHURCH, Friday: Merrivale agency Harvey Cameron and Bagrie Economics are to host Business & Marketing Through Economic Uncertainty forum – a free event “packed full of value”.
Marketers + media meet up
AUCKLAND, Friday: The Marketers & Media Meet Up (MMMU) was jumpstarted last night at bright-and breezy-venue, East Street Hall, off Karangahape Road.
Big AU show ready to roll
SYDNEY, Today: Australian’s AWARD Awards – a happy hunting ground for Kiwi creative agencies – has opened its show for entry, with a deadline of 7pm NZT on Friday 17 February 2023.
NZ digital advertising revenue grows
AUCKLAND, Today: IAB New Zealand released the latest 2022 Digital Advertising Revenue Report this morning, providing a snapshot of the first half of 2022 – along with trends – to provide a contextual overview of the New Zealand digital advertising market.
DDB brings magic to the table for New World’s Xmas campaign
AUCKLAND, Today: New World and DDB Group Aotearoa are ringing in the holiday season with a melodic festive campaign, synonymous with what’s most important at Christmas time – fun, food and family.
Stuff appoints new executive leader for commercial business
AUCKLAND, Today: Stuff has appointed Matt Headland to the role of executive commercial director. He was formerly chief executive of performance marketing agency Glass Elephant, and has a strong commercial background in media, e-commerce, and the music industry that spans 25 years.
Genesis Energy launches new EV offering with Bastion Shine
AUCKLAND, Today: Today Genesis Energy is to launch the latest episode of its creative platform. First launched in June, the platform is designed to help engage New Zealanders with the company’s business and brand strategy and is said to have been an outstanding success for the brand to date.
Selaks shows their devotion to taste
AUCKLAND, Thursday: Constellation Brands NZ and The Business Marketing Group have unveiled a new campaign for one of their most successful brands, Selaks Taste Collection.
Chlöe had words with Wayne. She put them on street posters.
AUCKLAND, Thursday: Auckland Central MP Chlöe Swarbrick recently met with Mayor Wayne Brown – a meeting that caught the attention of the wily folk at Phantom Billstickers.
