LONDON, Wednesday: YouTube ad income increased by 4.8% YoY to US$7.34 billion, far less than Wall St predictions that of a 7% increase to US$7.49 billion, according to according to stock-trading app StockApps.com*.
AUCKLAND, Today: LUMO Digital Outdoor has unveiled a new partnership with global outdoor analytics platform Quividi, which it says will take reporting accountability to “new levels for New Zealand’s digital out-of-home sector”.
WELLINGTON, Tuesday: Government cybersecurity agency CERT NZ has appointed Motion Sickness as its creative agency, following a “procurement process”. It’s not known if there was an incumbent.
AUCKLAND, Today: Yesterday’s M+AD story about the Harley Davidson AUNZpitch (won by Thrive PR), we foolishly claimed “Thrive currently has only a small presence in NZ; most of the agency’s business is conducted from Australia”.
AUCKLAND, Today: NZ’s media agency market has retained its record of 31 months of consecutive growth, with a smaller ( but positive) 0.2% year-on-year increase in media agency adspend in June to a record level of NZ$106.8 million.
AUCKLAND, Today: California Gurls’ Katy Perry is fronting a NZ campaign for Menulog, as the food delivery company ramps upbrand visibility in the competitive NZ market.