QUEENSTOWN, Today: Leading Queenstown creative content & production agency Shotover has announced the launch of an Auckland branch.
Aussies issue RFP for NZ digital agency

MELBOURNE, Today: Leading global gym brand Snap Fitness, part of the Lift Brands AU group, has launched a request for proposal to support its vision for centralised digital services (paid media) to service and support the Snap Fitness network. The company is looking to appoint one vendor in Australia and one vendor in New Zealand.
Facebook maintains its grip in the US with 78% reach

LONDON, Tuesday: Facebook might have lost its charm among younger generations, but, it continues to be the most popular social media platform in the United States, according to Augusta Free Press. YouTube is in the second spot.
JCDecaux: Necessity drives consumer spending as cost of-living bites
AUCKLAND, Tuesday:JCDecaux New Zealand has released the results of its latest IRIS audience research, which reveals consumers are scrutinising FMCG spend as the cost of living rises and household budgets are put under pressure.
TotallyAwesome produces safe-gaming platform – for brands
CHRISTCHURCH, Today: AU-based digital advertising network TotallyAwesome has unveiled the New Zealand, Australia and APAC launch of TotallyPlay, a gaming platform that enables brands and advertisers to connect with the region’s estimated 450+ million gamers aged under 18 without the need for third-party online data.
UTTR appoints Silvia Kusic as general manager
AUCKLAND, Today: UTTR (Up & to the Right), a leading marketing agency for international startups, has appointed Toronto-based Aucklander Silvia Kusic as general manager.
2degrees and TBWA\NZ set the table
AUCKLAND, Tuesday: The first stage of a “newly invigorated” focus from 2degrees on business needs has been bought to life by TBWA\NZ in a new campaign.
Hearts & Science wins Oceania aged-care pitch
AUCKLAND, Today: Omnicon media agency Hearts & Science NZ (based in Freemans Bay) has won a pitch for aged care provider Oceania. The incumbent, Young & Shand, retained the creative side of the business.
Simon McKechnie joins Proximity as senior account director
AUCKLAND, Today: Grey Lynn-based creative service agency Proximity has appointed Simon McKechnie – ex-Rainger & Rolfe – as senior account director.
DDB welcomes double act to strategy team
AUCKLAND, Today: DDB Aotearoa has appointed a formidable double act to lead its planning department, with Charlotte Marks promoted to joint head of planning alongside newcomer Laura Davies.