AUCKLAND, Tuesday: Proximity has launched a new campaign platform for George Weston Food’s Ploughman’s Bakery celebrating the virtues of its locally grown ingredients in its bread.
Globox lights up Hamilton’s busiest intersection
HAMILTON, Tuesday: Globox Digital Billboards has expanded its portfolio with four 12m x 4m digital billboards lighting up Hamilton’s busiest intersection.
Winning Hearts with Science
AUCKLAND, Today: Following a number of new business wins and the continuation of partnerships with BNZ, Contact Energy and Icebreaker, Freemans Bay agency Hearts & Science NZ has announced a number of internal senior promotions.
Genesis Energy launches new platform via Bastion Shine
AUCKLAND, Today: Genesis, via Bastion Shine, has launched a new creative platform to help engage New Zealanders with their business and brand strategy.
Hawkes Bay agency expands remit
NAPIER, Today: After three years of fresh thinking and breakthrough creative for Suzuki New Zealand’s marine power solutions, Hawkes Bay-based agribusiness agency Tracta has been rewarded with the addition of the Suzuki Motorcycle & ATV business.
VCCP UK launches Cadbury film in NZ
SYDNEY, Monday: Cadbury Dairy Milk and its global agency VCCP today launch their latest film Garage which “aims to shine a spotlight on the power of human generosity in small but meaningful moments”.
Taste the Hype
AUCKLAND, Today: Pitchblack has helped Burger King launch its new King’s Fried Chicken Burger,” drawing inspiration from the extremes of hype culture and excitement that goes with a highly anticipated product drop”.
Why being an independent agency makes a whole lot more sense right now
WELLINGTON, Today: The Media Lab partner Antony Young (Linkedin calls him a “communications chemist”) has penned a piece about the joys of independence (scroll down to read the full story).
No M+AD Monday
AUCKLAND, Today: NZ celebrates the Queen’s Birthday this Monday (6 June). This, of course, means M+AD Daily will not be published.
NZME expands in Australian market
AUCKLAND, Today: An NZME agency sales team is expanding into the Australian market, with the appointment of Chris Rudd as GM Australia – Customer Solutions.
