AUCKLAND, Today: Apparently one universe wasn't enough for Paulie the Piñata. 2degrees and TBWA\New Zealand have opened the Data Piñataverse for the campaign's fifth summer outing. What started as a seasonal promotion... Read More
AUCKLAND, Today: Most backcountry huts offer spectacular views and somewhere to rest your legs. Heineken has gone a little further, adding a beer tap 1,130 metres above sea level in Southland. Welcome... Read More
WELLINGTON, Today: Oriental Bay full-service indie agency Hemisphere has created “an arresting” new campaign for Suzuki NZ to mark the launch of the new Suzuki Vitara Hybrid. Read More
AUCKLAND, Monday: Health-product provider Red Seal – with creative agency Studio Nash, production company Supernormal, and Slingshot Media – have launched a new campaign, which highlights innovations across Oral Care, their largest... Read More
AUCKLAND, Monday: Colenso BBDO has been appointed as the new creative agency of record by pay-gap advocacy group MindTheGap to bring renewed attention to the issue of gender and ethnic pay gaps... Read More
WELLINGTON, Monday: Willis St-based creative indie EightyOneX has helped manage the launch of NZ recruitment agency Robert Walters Ltd’s appointment as the official recruitment partner of New Zealand Rugby, throwing their support... Read More
AUCKLAND, Today: Group M NZ ceo Chris Riley is “leaving the business”, according to the NZ Herald’s new editor-at-large Shayne Currie, writing in the Saturday edition of the paper. Read More
AUCKLAND, Today: Total NZ digital advertising revenue grew by 9.6% in 2022 over the previous year, according to IAB’s revenue report – released by the IAB this morning. Read More
LONDON, Today: “They started with an uncommon-common-sense bit of thinking which was to go back to the core of Cadbury – the Dairy Milk product – and it’s five-star distinctive asset, the... Read More
TEXAS, Today: OMG NZ’s Gina McKinnon writes: There was a lot of anticipation to see what SXSW (South by Southwest) would deliver post the Covid years and I can assure you it... Read More
AUCKLAND, Thursday: The Advertising Standards Authority today reported that advertising revenue across main media was $3.389 billion dollars for the 12 months ended 31 December 2022, compared to $3.199 billion in 2021. Read More
AUCKLAND, Today: Sky has appointed award-winning entrepreneur Lauren Quaintance as chief media & data officer, a new role on Sky’s leadership team. Read More