NEW YORK, Wednesday: The One Club for Creativity has appointed Amanda Gaskin – CD at Northcote-based design agency Seachange – to its global jury for Young Guns 20 (celebrating creative professionals age 30 or younger).
Lumo establishes foothold in Australia
AUCKLAND, Wednesday: Lumo Digital Outdoor has expanded its presence across the ditch, joining the Alliance Outdoor Media Group as its first New Zealand-based media owner.
Rainger & Rolfe onsite for the Construction Sector Accord
AUCKLAND, Today: When the Construction Sector Accord wanted to promote core values and boost membership, inspiring stories about innovation, diversity, sustainability and the Māori construction economy quickly emerged.
The Monkeys launch ASB Level Up (updated)
AUCKLAND, Today: The Monkeys Aotearoa has launched a new campaign for ASB helping 18 to 24-year-olds better navigate a world of financial possibilities.
Clemenger Group bolsters leadership team
AUCKLAND, Today: Clemenger Group NZ has announced the appointment of Melissa Anderson to the newly created role of chief human resources officer.
NZ ad market delivers record adspend in May
SYDNEY, Today: NZ’s media agency market has continued a stellar start to the new financial year by reporting another month of record adspend in May with the total value of media investment up 6.2% year-on-year to $99.2 million.
Management changes at Pure SEO
AUCKLAND, Today: Northcote-based independent specialist search agency Pure SEO has announced leadership changes following business growth.
Attention Seeker hires 2
AUCKLAND, Today: B2B digital marketing agency The Attention Seeker has made two appointments, adding to their existing team of writers, videographers and creative directors.
Rebrands ‘crucial’
AUCKLAND, Tuesday: BusinessDesk’s James Dunkley writes: “Rebrands cost a lot of time, manpower and energy. But they’re crucial to building a strong profile that showcases a firm’s identity, say the experts.”
Official – it’s dentsu Aotearoa! (updated)
AUCKLAND, Today: “With Dentsu Media, and the newly launched Dentsu Creative hitting our shores over the past two weeks, we now have a go-to market brand for each of our capabilities, and an overarching go-to market brand for our group,” writes dentsu Aotearoa marketing manager James Bridgman – providing clarity over the Caps vs lower-case confusion surrounding the company’s branding.
