AUCKLAND, Today: Apparently one universe wasn't enough for Paulie the Piñata. 2degrees and TBWA\New Zealand have opened the Data Piñataverse for the campaign's fifth summer outing. What started as a seasonal promotion... Read More
AUCKLAND, Today: Most backcountry huts offer spectacular views and somewhere to rest your legs. Heineken has gone a little further, adding a beer tap 1,130 metres above sea level in Southland. Welcome... Read More
AUCKLAND, Thursday: Rental car agency Avis New Zealand is to sponsor the Royal New Zealand Ballet to support innovation and excellence in the arts. Boyd PR NZ advises there’s no ad agencies... Read More
WELLINGTON, Today: Whittaker’s has organised an integrated advertising campaign with MBM for its new “limited edition” Blondie and Biscuit 250g block. Read More
AUCKLAND, Today: K Rd-based agency Run has grown, with the addition of account director Shelley Cousins, and designer Olivia Aukafolau. Read More
SYDNEY, Wednesday: BigAds, an Australian-based creative intelligence & optimisation ad tech company with a strong presence in NZ has conducted primary research with leading independent, attention score optimisation providers Lumen Research &... Read More
AUCKLAND, Wednesday: With the dawn of a new year, Stanley St are investing heavily in tech and digital capabilities with the recent appointment of two best-in-class hires in the search and digi-tech... Read More
AUCKLAND, Today: NZ’s fast-growing niche online stock footage library photo specialist nzstockfootage is investing further “to focus on providing a better service and larger offering of footage specifically designed for the AU/NZ... Read More
LONDON & AUCKLAND, Today: UK marketing effectiveness outfit WARC and online learning programme Master of Advertising Effectiveness have joined forces to take the effective marketing learning programme global – with Kiwi agency... Read More
SYDNEY, Tuesday: B&T’s UK-based tech editor Tom Fogden summarises the Super Bowl: “Reportedly, there was an American football game on over the weekend," he writes in the latest issue. Read More
GREY LYNN, Today: Recently there was an addition to Phantom’s C Suite. “Obi joined us as CCO (chief cuddle officer) late last year,” writes Yoannah Dieudonne in an affectionate piece in the... Read More
AUCKLAND, Tuesday: Brand tracking startup Tracksuit has raised $7.5 million in its first-ever funding round. The round was led by Blackbird who invested $4 million. Icehouse Ventures, Ascential, Shasta Ventures and marketing... Read More