AUCKLAND, Today: Online news service The Spinoff, with the guidance of Daylight Creative, has launched Aotearoa Published Daily – the first brand campaign in its seven-year history.

AUCKLAND, Today: A new campaign by The Goat Farm highlights what the National Business Review isn’t brought to you by, and introduces the brand promise: “Proudly brought to you by you”.

AUCKLAND, Today: Ogilvy NZ has boosted its leadership team with two new hires following new business wins. Kristal Knight, previously creative director at Saatchi & Saatchi, has joined Ogilvy as executive creative director, and Nick Salter, previously group strategy director at Special Group NZ, is Ogilvy’s new head of strategy.

AUCKLAND, Today: The Research Agency is counting the best TV ads in 2021 (scroll down) for the Marketing Association. There were 1250 respondents to the survey.

AUCKLAND, Sunday: “Curiously, the ads which punctuate the stop-start nature of American football have become nearly as popular as the Super Bowl itself,” writes Herald on Sunday business columnist Paul Catmur, in yesterday’s edition.

AUCKLAND Today: Kiwi education success story Kami – a global digital digital classroom platform – as appointed the Ogilvy Network (Ogilvy NZ and Designworks) to be its global creative agency and brand strategy partners, and Wavemaker to be its global media agency.

CANNES, Today: Submissions for the Cannes Lions Festival of Creativity in June have opened, with a final deadline in April.

AUCKLAND, Today: Karangahape Rd creative agency The Goat Farm is producing gift sets of socks, featuring (of course) a goat design.