SYDNEY, Thursday: Prof Mark Ritson is back in the news with a stirring report on the unexpected rise in sales of legendary Mexican beer Corona – despite the global spread of coronavirus.
Let’s get Serious
AUCKLAND, Today: 3rdeye Consulting is introducing the Lego Serious Play workshop methodology to NZ companies and organisations, under their new brand, BrickSmart™ by 3rdeye.
AWARD finalists (updated)
SYDNEY, Today: DDB New Zealand – with an astonishing 50 entries – stands out in the finals list just released for Australia’s AWARD Awards.
Stitch in time
AUCKLAND, Today: Just 11 months since they opened their doors and before the paint has even dried, ad & marketing technology agency Stitch has been on a roll having added nine clients to their roster, moving into new offices in Grey Lynn and delivering their first published case study for their foundation client, Turners Group NZ.
Back to Zero (updated)
AUCKLAND, Today: Colenso has created a new “hilarious” campaign Export to talk up its latest, “delicious” beer –
Second rate?
LONDON, Tuesday: NZ agencies failed to make much of an impact the latest WARC rankings – Colenso BBDO Auckland is ranked #46 creative agency in the world, while NZ is the #19 creative country.
Sydney-bound (updated)
SYDNEY, Today: Five Kiwi rising stars have scored places in Australia’s Verizon Media Academy talent development programme.
Rock’n’Real
SYDNEY, Today: The New Zealand Real Media Awards (previously known as the Australasian Catalogue Awards) has issued its 2020 call for entries.
Return to growth
AUCKLAND, Today: NZ’s media agency market is reporting a good start to the new calendar year, with advertising demand lifting 2% to a market total of $58.2 million as key product categories delivered strong growth, according to the latest SMI data.