AUCKLAND, Today: Flying Fish director Gregor Nicholas – a legendary exponent of film and tvc – has teamed up with NZ rock band Capital Theatre to create a satirical music video that takes on the current volatile climate in the USA.
AMI’s New Brand Platform
AUCKLAND, Thursday: Finch & Liquid have brought to life the new AMI brand platform conceived by Colenso. The campaign aims to celebrate the company’s “human approach to insurance for Kiwis”.
Bar Code (a reminder)
AUCKLAND, Today: Just a reminder: Crave Global’s new ‘experimental’ bar, Thursday, opens tonight (Thursday!) at 224 Symonds St.
The Guardian targets NZ
AUCKLAND, Today: Global news brand Guardian (which began life as legendary London newspaper The Guardian) has launched a New Zealand home page, and is producing geo-targeted content for NZ readers and advertisers – with guidance from Ponsonby digital matchmakers Digital Commons.
Chris Jagusch tribute event (Updated)
AUCKLAND, Today: The family and friends of senior media executive Chris Jagusch, who died unexpectedly in September, are inviting ad industry associates to join them in a special tribute – to be held at NZME in central Auckland on Wednesday 25 November at 3pm. This will be an invite-only event (scroll down for the contact details).
Axis 21 opens next week
AUCKLAND, Today: On Thursday 18 March, NZ can enjoy being part of the world’s first advertising award show in real life,” says Axis 2021 convenor Maria Devereux, announcing a one-week countdown to the Axis Awards 2021 entry call.
Waging War on Ugly
AUCKLAND, Today: Augusto has teamed up with drinks brand No Ugly to ‘Wage A War on Ugly’ with their first brand tvc since launching back in December 2017.
Reclaiming the strategic agenda
TOKYO, Wednesday: A dentsu study of 1361 chief marketing officers across 12 markets (including 450 from Apac nations) reveals that, despite a challenging period, CMOs are reclaiming the strategic agenda with a particular focus on product development.
Lens focus on Seedooh
AUCKLAND, Wednesday: Britomart-based technology & analytics company Lens Outdoor has unveiled a new data integration partnership with independent Melbourne-based technology firm Seedooh.
