AUCKLAND, Today: The Advertising Standards Authority has developed a guide to support “responsible advertising” – and the requirement for influencers to clearly identify advertising content to their audiences.
Covid Nightmare

AUCKLAND, Monday: A picture is emerging of a NZ ad & comms sector in serious trouble – with M+AD’s ongoing coverage of redundancies at our bigger agencies revealing only the tip of an iceberg.
Second that Emotion
AUCKLAND, Sunday: “We all know people don’t make decisions rationally – there is plenty of scientific evidence to support this,” writes DDB CCO Damon Stapleton in a guest piece in today’s Herald on Sunday.
Four layoffs
AUCKLAND, Today: New Zealand’s largest indie creative agency Stanley St has made four people redundant in the wake of Covid-19.
Redemption

AUCKLAND, Friday: Bauer NZ – widely pilloried for gutting the NZ magazine sector – has partially redeemed itself by selling a chunk of its portfolio to Sydney-based private equity company Mercury Capital, and other buyers – all of whom intend to revive the magazines.
Ready to Rumble (updated)
SINGAPORE, Friday: Kiwi creative leader Rob Sherlock, who was FCB NZ ECD from 1992-2000, has been appointed chair of an international advisory board for the Brisbane-based Rumbletown group of agencies.







