AUCKLAND, Tuesday: UK-based creative agency New Commercial Arts has created a global campaign for the out-of-home industry. It will be broadcast in 10 languages across five continents and 30 countries – including NZ.
Cut-price creativity (Updated)
AUCKLAND, Tuesday: Freemans Bay digital agency Central Station kept costs down for its new Cystic Fibrosis NZ campaign – with the judicious use of stock video, along with art & graphics created by the agency.
Clone outed
SYDNEY, Today: The Federal Government has pulled its controversial new national logo, widely dubbed ‘the Coronavirus Logo’.
Indies ‘strong’
AUCKLAND, Today: Three independent shops are reporting that business is strong – and getting stronger – as the north of NZ emerges from Level 3 lockdown.
The Returning
AUCKLAND, Today: Northern NZ agencies are putting on a brave face as many return to the office to celebrate their escape from the horrors of Level 3.
Neon Nights (Updated)
AUCKLAND, Today: oOh!media has transformed its Panorama sites across the country for a campaign to mark the merger of Neon and Lightbox under the Neon brand.
Special shoots Optus spot
AUCKLAND, Today: Special Group New Zealand has created a new film for a new branding campaign, It Starts With a Yes, for Aussie telecoms provider Optus.
Circle of Friends
AUCKLAND, Friday: Colenso, PHD Media, NZME and Skinny have taken an innovative approach to content sponsorship with a new integrated content model, called Friendship, launched by The Hits Breakfast hosts Jono Pryor & Ben Boyce. (Scroll down for a combined credits list.)
The Big Apple
AUCKLAND, Today: Auckland University Press is about to release the first substantial book, Billy Apple: Life/Work, by Christina Barton, on the career of pop (and advertising) artist Billy Apple.
