LONDON, Today: Zoe Virtue, the head of social & digital at DDB’s Mango Communications, has been appointed as a global judge for the Effective Social Strategy category in the 2020 Warc Awards.
Big Picture reframes as One Picture
AUCKLAND, Yesterday: Marketing strategy consultancy Big Picture is to receive a big makeover. Founder Richard Bourke said: “Since launching in Auckland 18 years ago, Big Picture has delivered game-changing insights and leading marketing strategies for – among others – Spark, NZ Story and Fisher & Paykel.
NZ digital advertising revenue grew 12% in Q3
AUCKLAND, Yesterday: Total digital advertising revenue in NZ continues to climb, reaching $313.4 million in Q3 2019, achieving 12% growth on the same quarter in 2018, following eight consecutive quarters of double-digit growth.
Colenso’s Aussie pav
SYDNEY, Today: Colenso BBDO has launched a road-safety Xmas campaign for NRMA Insurance Australia. As Xmas spots go, this has far more cut-through than the usual Xmas treacle.
Sustained!
AUCKLAND, Today: New research out of Porter Novelli PR clearly demonstrates the influence of sustainability on NZ consumers – and why brands need to talk about it.
We promise!
AUCKLAND, Yesterday: Kiwi kids are the stars of a new global campaign, created by production & creative agency Augusto to encourage the protection of New Zealand for future generations.
Pead taps three
AUCKLAND, Today: Pead PR has appointed three new staffers to its integrated communications division. Devin Monajem joins as head of digital engagement, Duncan Killick has been promoted to content & partnerships manager and Apela Bell has been hired as social content producer.
Higher power
AUCKLAND, Friday: What do an Englishman, a miniature pony and budgie smugglers have in common? They all feature in a fresh new, multifaceted Energy Online campaign by Freemans Bay-based full-service, indie creative & media agency Contagion.
The 2019 shortlist
AUCKLAND, Today: Colenso BBDO scooped the numbers when the shortlist was unveiled for the Marketing Association’s 2019 NZDM Awards. The agency has 17 finalists, including four shared with Chemistry who have another four nominations of their own.
