The Spikes taps five Kiwis

EditorNews Make a Comment

SINGAPORE, Thursday: Damon Stapleton, Kim Ragan and Zia Mandviwalla have been named to represent New Zealand on Spikes Asia juries next month. The Spikes have already named former FCB NZ media director Anna Chitty (now ceo at PHD China) as president of the 2019 Media jury.

MA focus on women

EditorNews Make a Comment

AUCKLAND, Today: The Marketing Association has announced the launch of its first-ever Women in Marketing event – to be held at the Cordis Auckland on Tuesday 22 October, from 12 noon to 4.45pm.

The planets align for FCB

EditorNews Make a Comment

AUCKLAND, Today: FCB is celebrating its wins this year at Axis (Creative Agency of the Year) and the Beacons (Most Awarded Media Agency) with a Double Banger campaign of its own, running at Auckland Airport and across OOH, Dom Post print, Stuff, Herald print, and Herald online.

“The planets and stars don’t always align like this, but it’s no co-incidence,” said FCB PR chief Angela Spain.

Marked men

EditorNews Make a Comment

AUCKLAND, Today: MediaWorks has challenged M+AD’s assertion that Radio Hauraki is New Zealand’s number one music station with males.

How NOT to drive in Japan 

EditorTVCs, News Make a Comment

TOKYO, Today: AIG has launched a campaign aimed at educating foreign travellers ‘How NOT to drive in Japan’, as the country readies itself for an unprecedented influx of overseas visitors for the upcoming 2019 Rugby World Cup and Tokyo 2020 Olympics and Paralympics.

New website for digital billboard operator

EditorNews Make a Comment

AUCKLAND, Today: Lumo Digital Outdoor has launched its enhanced website featuring an industry-first client platform. The new website allows clients to log in to a portal and view Lumo’s digital billboards throughout New Zealand in real time through their high-definition cameras.

Ecommerce reviews – a reality check

Rebecca CaroeNews Make a Comment

By Rebecca Caroe* : The New Zealand Commerce Commission is investigating online retailers who they claim have manipulated customer reviews and testimonials in “… conduct that was liable to mislead consumers by creating artificially positive impressions …”