Home of the brave

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AUCKLAND, Today: Design craft and management bravery were on full display in yesterday’s Herald on Sunday, which featured an outstanding example of how ads can be made to integrate with editorial.

Déjà brew

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AUCKLAND, Today: Shopper marketing agency Energi has created (and crated!) its own in-house beer brand, intended to lubricate “new relationships and rekindle old ones”.

Love at first bite

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AUCKLAND, Today: Working with ice-cream maker Ben & Jerry’s agency PHD, the Phantom Labs team came up with bespoke Super Frames that have giant bites taken out of them.