MELBOURNE, Today: Full service creative agency Town Square has been appointed by leading global power tool maker Chervon as its agency of record across Australia and New Zealand following a four-way competitive pitch.
Oz Feds tackle TV’s massacre coverage
CANBERRA, Today: Australian broadcasters will be asked to explain themselves over their coverage of the Christchurch terrorist attack as part of an investigation into the networks’ reporting on the atrocity by the Australian Communications and Media Authority (ACMA).
Q&A with Clay Gill
LOS ANGELES, Today: Former Head of digital performance at WPP media agency Mindshare, Clay Gill, has been appointed as AU/NZ general manager at NASDAQ-listed, global advertising technology shop The Trade Desk, which has also joined IAB NZ to bolster its role in the development of adtech in NZ.
Assignment merges into VMLY&R NZ
AUCKLAND, Today: WPP AUNZ agencies Assignment Group and Y&R NZ will join forces to expand the local arm of VMLY&R.
Ad world wants massacre answers from social media
AUCKLAND, Monday: The Comms Council and the Association of NZ Advertisers are to take a much closer look at the role played by social media – particularly that of live streaming – in the lead-up to the masacre in Chrischurch last week.
Digital Commons ties knot with Asian ad-tech virtuoso
AUCKLAND, Today: Singapore-based ad-tech company Adzymic has expanded to New Zealand, partnering with NZ premium digital media providers Digital Commons to bring their content advertising and dynamic creative solution to market.
Google hat-trick for MDS students
AUCKLAND, Sunday: MDS Adschool students Zach Hall & Clementina de Ruiter were the winners of this year’s Google Student Axis, announced at the awards show last week.
BC&FD shone even brighter
AUCKLAND, Today: Our spies tell us we undersold the achievements of Barnes Catmur & Friends Dentsu on the APAC Effies shortlist – announced yesterday in M+AD (scroll down for the link).
Colenso No 6 in the world
LONDON, Sunday: Colenso BBDO is the 6th best agency in the world, according to The Warc Rankings (successor to the Gunn Report and the Warc 100) released at the weekend.
Clemenger Group wins big Farmers pitch
AUCKLAND, Today: Iconic Kiwi department store Farmers is returning to 99 and the Clemenger Group, following a competitive pitch process which saw specialist customer agency, 99, together with the group’s creative powerhouse Colenso BBDO, awarded the creative and retail business for Farmers.
