G.J. Gardner, with brand expertise courtesy of 99 and The Workshop, has launched its new brand campaign We’re Locals Like You – based on six TVCs shot across the country to illustrate the broad community strength of G.J. Gardner.
Sorrell calls it a day
Sir Martin Sorrell has stood down as chief executive officer of WPP, the company has announced, via a statement released over the weekend.
Air New Zealand’s corporate reputation flying high
Air New Zealand has the country’s best corporate reputation for the fourth year in a row, circling well above the field in the Colmar Brunton Corporate Reputation Index 2018, released Friday.
Global Young Leaders Group taps Isentia NZ expert
Leading data intelligence business Isentia NZ is celebrating the announcement that its NZ head of insight, Ngaire Crawford, has been chosen to chair the International Association for Measurement & Evaluation of Communication Global Young Leaders Group – the world’s largest organisation for media intelligence and insights professionals.
NZ scores 14 on New York shortlist
Colenso BBDO so far leads the way for New Zealand at New York’s The One Show, which has just announced its first batch of finalists. New Zealand has secured 14 on the shortlist.
The 2018 NZ Radio Awards finalists will be announced this coming Tuesday 17 April at 9am via the NZ Radio Awards website. And, of course, M+AD Daily.
A million Kiwis watch Games via oOh! NZ live streams
Meanwhile, it’s business as usual back home at Ooh! Media in New Zealand, as the company completes a major promotion with TVNZ to live stream Commonwealth Games coverage across oOh!’s interactive Excite panels located in 14 New Zealand shopping centres.
Saatchi & APN Outdoor go downtown
Saatchi & Saatchi and APN Outdoor have been bringing Commonwealth Games action to the Kiwi faithful, with digital billboards across NZ’s three largest cities – in just a shade under real time.
Start-ups sought for free-rent offer
A large, smart Auckland co-working building has launched a promotion to offer one Kiwi start-up business the chance to work on their premises rent-free for 12 months.
IABNZ joins forces with Future State
The Interactive Advertising Bureau and digital consultancy firm Future State have announced a partnership to create a service for Kiwi businesses to fully understand their digital maturity.
