
NZ Alcohol Beverage Council exec director Nick Leggett was the voice of commonsense as he fired a shot at “sensationalist” headlines about liquor consumption in a NZ Herald opinion piece published this week (scroll down for the link).



Sky TV, with Fuse and OMD, has become the first brand in New Zealand to use the Promoted Stories feature on Snapchat.
Promoted Stories are a new way for brands to tell their stories in the same way Snapchatters and ‘Discover’ publishers do. “This new format allows advertisers to drive business results, like awareness and consideration, on a massive scale,” says Sky TV head of online Kristy Simpson.
