New Zealand has just one finalist – Colenso BBDO – through to the Music & Sound shortlist at the London International Awards, currently under way in Las Vegas (go figure!).
After 25 years of supporting queer & gender-diverse (LGBT) young people, NZ charity Rainbow Youth has taken to TV for the first time with a spot that challenges negative connotations around the use of the word ‘gay’.
SYDNEY – Engagement marketing software provider Marketo, Inc has unveiled Marketo ContentAI, an artificial intelligence-powered solution that engages each customer with the most relevant content across channels.
Evidence-based research from Australia’s Ehrenberg-Bass Institute punctures received wisdom and should be required reading, according to a report in the latest Campaign Asia Pacific.
The Epica Awards has extended its entry deadline to Friday 13 October 13. Epica is the only global ad show judged by journalists (of whom M+AD ed David Gapes is one).
Brightcove, a leading global provider of cloud services for video, has expanded its offerings in Australia and New Zealand with the launch of a regional presence for its consulting arm, Brightcove Global Services.
After 20 years with Ogilvy & Mather, Countdown is taking a new creative direction with the appointment of Y&R NZ as its lead brand agency and Wellcom Group as the partner responsible for day-to-day advertising production, according to a report in Stop Press.
Global professional hair colour, styling and care company Wella, has appointed Mango Sydney and Mango New Zealand as its public relations agency partners across Australia and New Zealand after a competitive pitch (against unnamed agencies).