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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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AUCKLAND, Today: London’s Underground is the unexpected centrepiece of First Table’s first brand campaign, with two station takeovers in the capital and a prominent billboard push back home in Auckland. The New... Read More
AUCKLAND, Today: JCDecaux is giving its airport and agency relationships beyond Auckland more dedicated attention, with a new airport development role in Christchurch and a Wellington appointment to lead local client engagement.... Read More
MediaWorks has appointed Cathy O’Sullivan as head of digital for Newshub where she will lead Newshub’s strategy & editorial direction for its digital properties, including newshub.co.nz , social channels and other platforms. Read More
New Zealand scored six D&AD Pencils overnight – but the winners will have to wait until the awards ceremony in London this Thursday (26 April) to find out which colour Pencil (Wood,... Read More
Adshel New Zealand has announced the launch of Adshel Live Unbundled, as they break up their digital packs to advertisers more buying and creative flexibility across the Adshel Live network. Read More
Millions of words – mostly conjecture – have already been written about the “resignation” of Sir Martin Sorrell from WPP, and what this means for the ad world. Read More
APN Outdoor is celebrating its “commitment to high-tech and agile outdoor solutions” with the launch of the first and only large format digital sign in Ponsonby, located in entertainment precinct Ponsonby Central. Read More
Looking to accelerate its international growth in 2018, NZ-based shoe brand Bobux is launching its new season with a global campaign created with agency partner Running with Scissors Auckland & London. Read More
Westfield Australia & NZ owner Scentre Group has unveiled a new visual identity for its shopping centres on both sides of the Tasman, aiming for a more contemporary, invigorated and colourful brand. Read More
Effective ad campaigns increasingly have a PR element “baked in”, according to a new report ftrom London-based marketing intelligence service Warc. Read More
The London International Awards has issued its 2018 call for entries. Entries must be broadcast, published or released in a commercial environment with client approval between 1st July 2017 and 31st July... Read More
For the second consecutive year, Air New Zealand has been recognised as Australia's most reputable company in the Reputation Institute's annual Australia Corporate Reputation Index. Read More
