M+AD’s TVC Top 10 provider Colmar Brunton has been named as one of three finalists in Esomar’s global Research Effectiveness Award for 2017.
ad:tech Auckland taps WPP futurist
ad:tech Auckland has signed Sydney-based WPP chief strategy officer Rose Herceg as the latest keynote speaker at its marketing & media technology conference on Thursday 16 November.
Peter Jackson’s Wellington team played key role in China’s highest-ever grossing movie
Wellington – The team at Park Road Post Production are toasting the success of another hit movie – this time it’s China’s biggest ever box office success, Wolf Warrior 2.
Special rebrands Aussie dailies in first Uber campaign
Special Group Auckland’s Sydney outpost has launched its first Aussie Uber campaign since the agency won the brand on both sides of the Tasman just two months ago.
Making a difference
Hamilton/Tauranga full-service indie agency King St is celebrating 6630 days in business – a brilliant feat in an era where many businesses fail to see out the first two years.
Return of the Caped Hero
FCB has brought back Stickman as a superhero for Pak’nSave’s Super Birthday Deals campaign – which included a bespoke Snapchat lens, that for 24 hours allowed viewers to play the hero role.
Death in the family? Be prepared!
Ogilvy has created a new campaign for Public Trust aimed at increasing the knowledge citizens have of how to deal with the death of somebody close to them.
Australia’s OOH sector paid A$5000 to cyber hacker to retrieve lost data
Australia’s Outdoor Media Association has paid A$5000 in the form of bitcoin, to retrieve more than 60 weeks of data, after the company experienced a cyber attack last month.
Wendy’s and Augusto send bacon lovers to rehab
Augusto and Wendy’s have released their latest campaign for Wendy’s new range of Baconator burgers. Included in the range is the addition of a new burger – The Ultimator, which comes loaded with bacon jam, bacon ketchup and baconnaise on top of four slices of thick-cut Manuka-smoked streaky bacon.
The Feds take new financial product to the millennials
Downtown Auckland indie shop Federation, with Lassoo Media & PR, has kick-started a new campaign for a new product from leading financial services company FlexiGroup (formerly known as Fisher & Paykel Finance.), specifically aimed at millennials.
