No creative genius was required by BETC Paris in making this new anti-bullfighting TVC – just action and blood. Real blood. Lots of it. And cruelty beyond belief. WARNING: You’ll need a strong stomach to watch this.
Indie campaign celebrates Electrolux’s Swedish heritage
For the first time in six years, Electrolux Vacuums New Zealand is on air with a locally produced TV-led campaign.
Singing boobs star in oddball cancer awareness campaign
A social media campaign for breast cancer awareness has managed to circumvent Facebook’s censorship rules surrounding nudity by replacing a woman’s nipples with singing mouths.
Shine’s Spark Lab campaign delivers tech heavyweights to your desk
Sir Ray Avery, Dame Rosanne Meo, Dr Michelle Dickinson (aka Nano Girl) and Eat my Lunch co-founder Lisa King are among 11 famous faces who’ve come together in a new brand campaign – out of Shine Auckland – for Spark’s business customer experience platform, Spark Lab, out of Shine Auckland.
True & Exposure shoot Pams Pasta
Grey Lynn indie True, with Exposure Films, has shot a new Pams Pasta tvc – starring two cute, precocious Kiwi kiddies and their very smart take on TV’s big cooking shows.
True shoots Air NZ
Auckland indie agency True has launched a new spot for Air New Zealand in its award winning Better Way to Fly campaign via True. Trophies won so far this year include Australia’s 2017 Mumbrella Travel Marketing Awards, and this year’s NZDM Awards.
Elk trek for choc moose
TBWA and Robbers Dog have conjured up a 1m 52s Facebook video to help Boundary Road Brewery to relaunch its Chocolate Moose Porter
Starcom set to launch Samsung’s S8 campaign in NZ (updated)
Samsung and marketing partners Leo Burnett and Turner Duckworth have begun rolling out a global integrated brand and product campaign following the recent unveiling of the Samsung Galaxy S8 in New York. In New Zealand, Starcom is handling media strategy & buying and will begin the rollout next week.
Jeremy goes online with Meridian’s new digital strategy
As part of its 2017 digitally focussed marketing strategy, New Zealand power company Meridian, with the help of Barnes Catmur & Friends Dentsu, has released a series of 15-second online films and audio ads encouraging people to switch to Meridan so they can spend less money on power and more on the things they enjoy.
Middle Seat a classy ride
2017’s most likeable NZ tvc, McDonald’s Middle Seat (aka Stuck in the middle with you), unsurprisingly took out first place in the M+AD/Colmar Brunton in-depth March top 10 poll, with voters noting that its humour, music and easily relatable nature made it a firm favourite.
