Category Archive

Work Communications and Kia Motors have released the first of a series of new 30-second TVCs for the new Sorento SUV.

DDB NZ and Barnes Catmur & Friends both won Gold at the APAC Effie Awards in Singapore on Friday – and DDB got a nose out in front with a third in the Agency of the Year category. DDB and Barnes Catmur also scored two Silvers, followed by Y&R and Clemenger BBDO Wellington with one Silver apiece.

Colenso BBDO and Curious Film have unveiled Monteith’s new campaign with a TVC which went to air on Sunday – the first part of an integrated campaign set to rollout over the next few months.

Buenos Aires is Air NZ’s latest destination target for Aussie travellers – and the new direction gives the airline’s advertising a somewhat more exotic look than we are used to.

NZ agencies have eight entries through to shortlists after The One Show released the second round of finalists in social media, UX/UI, print & outdoor. Colenso has three of the eight, DDB two, and Y&R, Ogilvy & Mather and Special Group has one each.

Five NZ entries – four of them from OMD – have been named as finalists in the International Festival of Media in London. PHDiQ Auckland also made the cut.

DDB New Zealand has made the shortlist in the Film category at the 42nd One Show Awards in New York for SKY TV’s The Journey Starts Here in Consumer Television: 60 Second – Campaign.

We have a lot of time for Mike Hosking. He’s smart, witty, quick, hard-working, and often compulsive viewing. But his presentation of this treacly, gloomy, faux-sincere, try-hard new ad for Newstalk ZB – the station’s first TVC for 10 years – is awful.

Saatchi & Saatchi goes against the flow, and tries to show the ‘fun’ side of the possum menace in the agency’s latest TVC retail campaign for Toyota.

Insurer AMP has taken a plunge into unknown waters by signing an exclusive broadcast partnership deal with MediaWorks for the Paul Henry Show, which launches on TV3, Radio Live, and mobile devices this Tuesday (7 April.)