Category Archive

WELLINGTON, Friday: UK-based Healthspan Elite, with Willis St-based agency EightyOne, has launched a co-created range of 32 sports and vitamin products that was developed with the All Blacks performance nutritionist, Kat Darry.

AUCKLAND, Today: Global initiative Bodyright, from TBWA\New Zealand, is continuing its fight against unethical retouching and misrepresentation of the human body with March Unfiltered.

AUCKLAND, Monday: Australasian creative & digital agency Bastion Shine, with Flying Fish, has refreshed the Tower Insurance brand ethos, Thinking Ahead, to “better express the direction the future-focussed insurer is heading in”.

AUCKLAND, Today: The Goat Farm and Spoon TV created a 30-second and 2 x 15-second tvcs for Staircase Financial Management, bringing the idea of “stepping up your retirement” to life.

WELLINGTON, Wednesday: Three-quarters of New Zealand drivers who die in drug-related crashes don’t have just one substance in their system, according to a Waikato University study. They have a combination. Often prescription medication is one of them.

AUCKLAND, Today: With Easter just around the corner, The Warehouse’s iconic Red Rabbit has reappeared. But this time, with a difference.

SYDNEY, Today: Havas AU – part of the Paris-based Havas Group – plans to run the new tvc it’s produced for Gillette’s two new razors across New Zealand and Australia.

ADELAIDE, Monday: The South Australian Tourism Commission and TBWA\New Zealand have launched a marketing campaign designed to attract Kiwis to the “original and unexpected experience”s on offer in South Australia.

LONDON, Monday: Kingsland-based strategic marketing agency Quantum Jump’s work with Sky to launch Sky Rewards has been named a finalist – from a record number of entries – in the International Loyalty Awards in the UK.

AUCKLAND, Today: The Cirkus troupe has been beavering away on a fun and clever campaign for Rosemary Health, an on-line Australian health brand.