TVCS

AUCKLAND, Friday: TBWA\ and Lotto’s Instant Kiwi brand are back with a humorous tvc to encourage gifting in the lead up to Mother’s Day (in a fortnight – on Sunday 8 May).

AUCKLAND, Thursday: Hospitality workers and business owners will feature in a new recruitment campaign from the Restaurant Association which aims to give Kiwis a better understanding of what it means to work in the industry.

AUCKLAND, Thursday: Wellesley St-based indie Federation Aotearoa has launched Impact, a specialist consulting division for brands in climate and sustainability.

WELLINGTON, Thursday: GSL Promotus has created a new campaign to celebrate Suzuki NZ’s Clean Car programme which rewards new-car buyers for buying low-emission, fuel-efficient cars.

AUCKLAND, Thursday: Freemans Bay creative agency Chemistry has fashioned its first campaign for St John, since it was recently appointed to the role.

AUCKLAND, Thursday: Thermomix have partnered with indie agency Contagion to launch their first homegrown New Zealand campaign We Don’t Cook, We Thermomix.

AUCKLAND, Today: George Weston Foods and Proximity NZ have created a series of quirky videos to promote Tip Top Oatilicious, the soft white bread made with oats – “the wonder health food of the moment”.

AUCKLAND, Tuesday: New Meridian Energy has unveiled a new long-term brand platform created by The Monkeys Aotearoa to “establish its leadership position” in renewable energy, investment into decarbonisation and its long-standing commitment to important initiatives such as the Department of Conservation Kākāpō Recovery Programme.

AUCKLAND, Today: Sydney agency It’s Friday has created a NZ campaign to promote two new Domino’s Pizza products.

AUCKLAND, Today: Following a competitive pitch, music licensing outfit OneMusic New Zealand has appointed Mango Communications as its PR agency of record. There was no incumbent.