Category Archive

AUCKLAND, Wednesday: NZ’s Pedigree Petfood – working with Colenso BBDO, Finch, and BBDO New York – has created a festive holiday for … dogs, and a campaign to celebrate it.

AUCKLAND, Tuesday: Air New Zealand’s has launched its homegrown safety video It’s Kiwi Safety to a mixed reception. Feedback – especially on the Aussie sites – was mixed. To put it mildly.

AUCKLAND, Today: Following the announcement earlier this year that DDB would be leading creative work across NZ Steel’s portfolio of brands, Colorsteel has this week launched new branding and a new brand campaign, led by a new tvc.

For medium-sized and larger companies, getting the right insurances can be complex and so requires specialist knowledge. With this in mind, Vero’s latest tvc via Big Communications encourages businesses to talk to an independent insurance broker or adviser.

AUCKLAND, Today: TVNZ is sending a personal message to streamers with a new campaign promoting “the ultimate viewing freedom” of TVNZ OnDemand. It’s Yours positions TVNZ OnDemand as a true viewing destination, says TVNZ marketing director Jonathan Symons.

AUCKLAND, Today: 99 and The Workshop have launched Sylvia Park’s new cinema digital film Wear It Your Way to highlight the range of brands and styles housed within the centre.

It ain’t pretty – featuring cute little piggies alongside salted bacon packs, but Kiwi Bacon surely gets its free-farmed message across in its new TV campaign out of indi Auckland creative agency YoungShand.

Since 2013, more than 40 workers between the age of 18 and 30 years old have lost their lives in the workplace, according to creative agency Assignment and its client, Worksafe NZ.

Tourism New Zealand and creative agency Augusto have turned the world upside down in a follow-up to their viral #getNZonthemap video launched in May. The new video stars Ed Sheeran, Sir Peter Jackson, Rhys Darby and PM Jacinda Ardern.

AUCKLAND, Thursday: 99’s ongoing partnership with Mazda NZ to produce brand work with in-house agency talent continues, with two new campaigns that showcase the CX range of cars.