It’s a hard watch but Clemenger BBDO Wellington’s ‘Mistakes’ road safety commercial has scored the International Honour Award at AdStars Festival and the concept has been picked up and screened in many countries around the world. The commercial features two drivers in a hopeless conversation leading up to an inevitable and nasty crash.
Chemistry Interaction challenges Kiwis to Face their Fears
This week marks the start of Blue September and a campaign by Chemistry Interaction to raise awareness of prostate cancer and to challenge kiwi men to get a health check.
Whybin gets the westie look for new Woodstock campaign
Whybin\TBWA’s has made a series of gritty images the centrepiece of its campaign for Independent Liquor New Zealand’s Woodstock Black launched in Auckland this week. The Woodstock Black creative is a celebration of time, championing the wrinkles, tattoos, and eclectic jewellery earned over the lives of the characters that feature in the work.
UK booze ban on rum TVC
A commercial for Captain Morgan Rum has been banned by the UK advertising watchdog for suggesting alcohol can improve people’s confidence. The ad went to-air in May and is set on a pirate ship and features a man dancing and swinging on a rope with the Captain Morgan face superimposed over his own.
Coke goes all magic to unveil new packaging
David, The Agency has used some sleight of hand to debut a new look for Coca Cola. In the ‘Taste the Magic’ spot David has used Vegas performer and social media star, Justin Flom to perform some magic with Coke’s new packaging.
Ramp’s TVC saves lives
If it wasn’t for a television commercial Evan Wallis suspects he wouldn’t be around to see Father’s Day. Luckily his son happened to see a stroke awareness commercial on TV and knew his dad was in trouble.
Ogilvy and Rebel Sport ask ‘what’s your why?’
Ogilvy & Mather have harnessed the energy and drive of 2015 World Rugby Cup star Malakai Fekitoa for a Rebel Sport campaign aiming to show New Zealanders why fierce motivation can be a powerful force to defy the odds and prove even the staunchest of critics wrong.
MediaWorks and Vevo online video partnership
MediaWorks has announced a partnership with music and entertainment content platform Vevo to become their exclusive premium video sales partner in New Zealand. The deal will see MediaWorks become the country’s largest supplier of on-line video content.
Encore for Saatchi’s popular possums
Fresh on the news that New Zealanders love the Toyota possum commercials, Saatchi & Saatchi have released two more television spots. The Toyota possums topped the Colmar Brunton M+AD TVC Top 10 for July.
Jack Matthews gets the top job at MediaWorks
MediaWorks has announced Jack Matthews will take over the role of board chairman at the end of September. Matthews succeeds Rod McGeoch who has been chairman of MediaWorks since 2013.
