APNO winners write about SXSW

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APN Outdoor launched its inaugural digital outdoor creative competition, Pixel3610 in August last year which offered the winning pair a trip to the world famous SXSW festival in March 2016. DDB’s Nick Dellabarca and Liz Richards were the winners and here is a brief report on their SXSW experience:

ASA report deadline looms

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Submissions close on Wednesday 13 April for the Advertising Standards Authority review of the Children’s Code for Advertising Food and the Code for Advertising to Children.

Agencies get blame for ad blocking

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It has long been recognised that a slow-loading web page is one of the reasons that encourages consumers to download ad blocking software, but now the Wall Street Journal reports that a number of US publishers are criticising ad agencies for the problem.

Admen take centre stage

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Tickets are reportedly going fast for TEDxAuckland, the annual ideas festival set to return for its first multi-day event on Thursday & Friday May 5 & 6 at Shed 10, Queens Wharf. Among the specialist speakers are former Saatchi Digital CD Matt Shirtclife, and former Y&R CD Vaughn Davis.

In-home TV still rules

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While New Zealanders increasingly use mobile devices to watch video content, 3.2 million Kiwis aged 10+ (84%) are viewing over 23 hours of broadcast TV through their TV sets across a week. In comparison, online New Zealanders spend 15 hours per week using the Internet. 

Paris taps M+AD ed

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M+AD ed David Gapes has been appointed a jury member for the 2016 Epica Awards – a creative show judged by marketing journalists from around the world.