MPA taps Paul Dykzeul

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Bauer Media Group ceo Paul Dykzeul has been elected as chair of the Magazine Publishers Association, replacing Tangible Media publisher John Baker.

.99 to lead the applause

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Retail agency .99 will spearhead the sponsorship line-up at this year’s Top Shop Retail Excellence Awards in a new alliance with the Retailers Association (NZRA).

Y&R sings the booze

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The new owners of liquor retailer The Mill have appointed Y&R to lead the chain’s 35 stores in a major upgrade and rebrand. The incumbent was Barnes, Catmur & Friends.

Whittaker’s welcomes Nigella back to our screens

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Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).