NZ agencies picked up four Golds, a Silver and three Bronzes at the Asia Pacific Effie Awards, held in Singapore over the weekend. Colenso BBDO Auckland was also named runner-up for Agency of the Year (won by McCann Melbourne).
Goodness on a poster
Phantom Billstickers, Lewis Road & MBM teamed up to deliver goodness on a poster across several locations in Auckland & Wellington to launch Lewis Road’s new Breakfast Drink.
Speight’s & DDB celebrate modern Kiwi mateship (updated)
Beer ads have a long history of showing guys enjoying a brew, often at the expense of everything else, says DDB ECD Shane Bradnick, unveiling the agency’s latest Speight’s TV epic.
Outdoor enthusiast leads weekly forays into the urban jungle
Posters don’t paste themselves. The latest Phantom Billstickers newsletter makes it clear that filling over 6500 frames nationwide each week takes some very resilient and motivated people.
Folau factor inspires Japanese AIG All Blacks campaign
TBWA\Hakuhodo has developed a new Japanese TV campaign for IAG Japan, starring current All Blacks and Black Ferns – and a remarkable new fabric, also developed by the agency.
Ad legend Kevin Roberts at centre of Darkhorse-Unfiltered deal
Auckland-based PR & activations agency Darkhorse NZ has announced a partnership with Unfiltered, the NZ startup global digital educational platform which shares advice from some of the best business minds in the world via highly curated video content.
Special & Colenso strike gold in Singapore
The Asia Pacific Effie Awards shone their light on Godzone Friday night – pinning a Gold and a Silver on Special Group its innovative 2degrees Data Hunt campaign, and Colenso BBDO with two more global Golds for Pedigree Child Replacement Programme.
Smaller pages, bigger hit: Stuff newspapers now in compact size
“We’ve gone compact,” hails a release emailed to us over the weekend by Stuff’s in-house Ponsonby-based PR division communications manager Lucy Hempseed.
DDB and Y&R score Yellow Pencils at D&AD
Two prized D&AD Yellow Pencils came NZ’s way at the 56th D&AD Awards ceremony in London last night. They went to DDB for Nescafe Re:Scam, and Y&R, which picked up a Yellow for Heinz Geoff.
10 things I learned at Adfest
M+AD asked Adfest 2018 judge Chris Flack, who’s design director at Strategy Creative Christchurch, for the top 10 things he learned in Thailand last month …
