Merger creates new promo marketing shop

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A new promotional marketing agency has emerged in Auckland after Crippz Promotions & Trendee Promotions – which have been in business for 30 years – bought NZ online custom-made/NZ-designed apparel company Mr Vintage, to rebrand as Boost Promotions.

Levi’s shoots no-names in Auckland

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Levi’s Australia and New Zealand has this week embarked on its first major piece of menswear brand advertising in seven years, with a new campaign titled Live in Music via Sydney agency Monster Children Creative.

Goodman Fielder casts its net

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Regional food giant Goodman Fielder has narrowed its search for a new creative partner down to three possible suitors, according to a report from local marketing news site StopPress.