Y&R New Zealand’s McWhopper integrated campaign – a #1 hit at D&AD (held the same night on the other side of the world) – was centre stage again last night, earning one of the two Best of Show awards at the New York Festivals International Advertising Awards. Y&R shared the stage with Colenso BBDO/Proximity, whose celebrated DB Breweries Brewtroleum campaign scored a Grand Prize in the Activation & Engagement category.