Category Archive

Five new design categories have been added to NZ’s premier creative advertising awards show – Design 360, Brand Experience/Environmental, User Experience, and Product Design Tech & Non-Tech – for next year’s Axis Awards at Vector Arena.

Parnell-based Rainger & Rolfe has won the $1.5 million Otago University creative account following a lengthy pitch.

Colenso BBDO is the only NZ agency to taste success at the B&T Awards in Melbourne on Friday, winning State Agency of the Year (NZ) and Experiential Agency of the Year.

Spark PHD has been reappointed to handle media planning and buying for Mercedes-Benz in New Zealand, effective immediately. The appointment follows a competitive pitch which included agencies from Publicis and WPP.

Getty Images creative team will share their forecasts of global visual trends for 2016 in a free live webinar this Thursday (December 10) at 2pm NZ time.

Entries open Tuesday week (December 15) for the second annual Asia Pacific Positive Change Effie Awards, run in collaboration with the World Economic Forum. Work that ran in Asia Pacific between 1 August 2014 and 31 October 2015 is eligible to enter the 2016 competition.

Interactive Advertising* in New Zealand passed $200m in a quarter for the first time in Q3 2015. The 21% increase year-on-year was fuelled by significant spend increases in the Mobile (98%), Social Media (53%) and Search & Directories (28%) categories.