Arrivals & Departures

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New trio of top talent at .99 & justONE: Creative retail agency specialists .99 and direct hotshots justONE, have strengthened their strategic and client-service offering, with the appointment of three senior industry heavyweights – Angela Legge, Amy Dufty and Pippa O’Regan.

Fairfax spruiks Stuff result

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Fairfax Media executive editor Sinead Boucher says stuff.co.nz has reached a unique audience of 1,849,000*, a new record that sees the popular news & information site overtake Trade Me for the first time. “This increases Stuff’s audience lead over rival news sites nzherald.co.nz and Yahoo,” she said.

MPA embraces disruption

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The Magazine Publishers Association is inviting agencies and their clients to the 2015 Magazine Conference Embracing Disruption, a one-day event for “anybody interested in the challenges and opportunities shaking up the media world today”.

Arrivals & Departures

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Colenso lures creative heavyweight back to NZ: Colenso BBDO has attracted creative Dave Brady back to New Zealand as a creative director after a four-year stint in Australia where he was head of art at Whybin/TBWA.

Smartphone users take to long-form video

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Contrary to popular opinion, mobile screens are regularly being tapped for streaming longer-form video, according to Mobile Video Usage: A Global Perspective, a new comprehensive survey of consumers from 24 countries around the world who watch smartphone video, published by the US Interactive Advertising Bureau and 24 IABs around the world including New Zealand.