Samsung has shot three TVCs to launch its new Galaxy S6 phones globally. The S6 becomes available in NZ in April, but it’s not yet clear if the company will also devise a local campaign.
Nice hires before the big gun signs off
Clemenger BBDO Wellington has made two senior appointments on the eve of Duster Andrew’s departure: David Milner returns to Wellington from Dentsu Australia – his role at Clems is brand planner, with a focus on innovation strategy and social change consulting.
Clemenger gets in behind farm safety
Clemenger BBDP Wellington has developed a Safer Farms campaign that aims to reduce deaths and injuries on NZ farms. Workplace health & safety regulator WorkSafe NZ says the agricultural industry holds the unenviable record of having the highest death toll and injury rate among New Zealand industries.
Barnes Catmur re-signs Jeremy Wells for first Meridian campaign
Meridian and Barnes Catmur & Friends, with help from Plaza Films, have created their first new campaign since the agency won the business from Assignment in November. Interestingly – but not surprisingly, given the man’s presence – the new agency has retained Jeremy Wells (originally signed by Assignment) as its frontman.
Dry July taps Auckland PR shop
Dry July, the fundraiser that challenges Kiwis to go booze-free for a month to support adults living with cancer, has announced the appointment of Impact PR as its public relations agency in New Zealand for this year’s campaign.
NZ Media Agency of the Year entries open
2015 CAANZ Beacons Awards has closed, but entries for the Media Agency of the Year – an entered category within the Beacons – has just issued its own call for entries.
Waikato’s most expensive station hits airwaves
Mai FM is now broadcasting Waikato-wide following a successful bid at the frequency auction back in December where MediaWorks paid a record $2.5 million to secure the licence for the next 18 years.
Designworks buys Union Digital
Designworks NZ has further strengthened its interactive design and digital marketing offering with the acquisition of Auckland based agency Union Digital.
Cannes tackles gender bias with Glass Lion
The Cannes Lions organisation has announced the launch of the Glass Lion: The Lion for Change, an award with the support of LeanIn.Org which specifically recognises work that challenges gender bias and shatters stereotypical images of men and women which remain rooted in marketing messages.
